USA - Republika Srpska
06/23/2026
14:10

NEW YORK, JUNE 23 /SRNA/ - A promotional video about the development potential of Republika Srpska is being broadcast on a large digital billboard in New York's Times Square, one of the world's most famous locations.
The video, displayed on a massive LED screen in the heart of Manhattan, highlights key economic sectors and the potential of Srpska.
The central message of the promotional campaign reads: "Energy. Industry. Tourism. Agriculture. Invest in Republika Srpska".
During a multi-day visit by the Investment-Development Bank /IDB/ of Republika Srpska delegation to the United States, the investment potential of Republika Srpska and its incentive-based tax policy were presented to some of the world’s most prominent financial institutions and banking groups.
The IDB stated that the culmination of a highly successful visit to the United States was the visual promotion of Republika Srpska at one of New York’s busiest locations – Times Square.
The promotional message "Invest in Republika Srpska" in New York further highlighted Srpska's readiness to cooperate with all partners.
Times Square in New York is visited daily by tens of thousands of tourists and businesspeople, giving this type of promotion additional visibility and significance.